What:

 Art Direction for Skullcandy’s Acid Snow campaign. Skullcandy 

celebrated there  20th anniversary by creating  a special set of speakers,

headphones, and earbuds. Skullcandy was also reintroducing themselves back

into the action sports community and wanted to celebrate that in an

authentic way.


Scope:

Original idea, project proposal & direction. Worked closely with

Skullcandy to deliver the concept from start to final edits in under 2 weeks.


Product:

Worked overseeing a large team to deliver a full social campaign

(two 60s videos and six 15s videos) for Youtube, Tiktok, and Instagram.

As well as overseeing product photography for web and social.

Along with the online push seeding kits were created and distrubuted

world wide to athletes and influencers


Concept: 

Working closely with  pro athletes from the snow team I wanted to

show an authentic movement of the progression of one persons night traveling

through the city.